Reimagining a better job seeking experience for mobile users
Reed approached Thunk to reimagine key areas of their new job seeking app. The desired outcomes for the project included:
Differentiation from other job seeking apps Explore new ways to present the Reed brand to mobile users Improving overall user experience with a lean approach
Integrating with Reed's product, design, engineering and marketing teams, we led a host of cross-functional workshops. Exploring existing issues, new ideas, prioritising goals and developing a strategy around three work streams.
Working together with marketing and product we created numerous opportunities that strengthened brand through meaningful micro-interactions in key areas of the mobile app.
1. Brand integration
2. Illustrations and imagery
We led design workshops with internal teams to define imagery principles. The illustrations that emerged from this process set the tone for future imagery at Reed.
Through heuristic evaluation and lean user testing we identified and implemented improvements throughout the app.
3. UX improvements
30 second reduction in app registration flow
Optimised the speed of critical user journeys
Increased in the readability of search results
After launching in February 2021, the app saw increases to key numbers in all areas within it's first month.
Session to application conversion
Applications per user
Eddie Pecker SVP, Engineering, Product & Design
Thunk transformed our mobile app by truly integrating with us, bringing the best out of our teams through workshops and collaboration. Not only has this work improved our product, but it has left a lasting impact on processes and principles that continue to drive our design efforts.